4flow study

What’s the future of grocery retail –
e-commerce, quick commerce or traditional brick-and-mortar?

Three strategies to respond to the growth of digital sales channels

Grocery retail is at a crossroads. Companies must rework their supply chain strategies in light of growing online sales and fast-paced distribution channels that compete with traditional brick-and-mortar (B&M). Customers are increasingly attracted by digital sales channels that are seamlessly integrated with convenient home-delivery. Digital sales channels have seen a boom in recent years and reached a share north of 10% in grocery retail in some countries and urban regions.

To avoid falling behind in a transforming grocery retail landscape, companies must decide how to develop a successful business model – and a successful supply chain and distribution network to support it.

For a well-established stationary grocery retail company, what is the optimal response strategy to growing digital channels?

Download your copy of “Profitability, sustainability and beyond: How can grocery retailers react to growing online sales channels?” now and find out.

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